Content
The InterCHARM exhibition is the most important event of 2020 for all representatives of the perfumery and cosmetics sector and the beauty industry in Russia, as well as the CIS countries and Eastern Europe.
We will tell you what the participants of the exhibition will surprise guests with, what events are planned within the framework of InterCHARM-2020, as well as what will be the dates of the workshops, conferences and symposia.
Project history
The first exhibitions and training events from participants in the beauty market took place in 1998 as part of the Congress on Applied Aesthetics, organized by Les Nouvelles Esthetiques.
Already then, the participants in the congress in Moscow, along with a business program, were offered to get acquainted with the innovative SPA direction for the 90s and visit the nail service school.
The exhibition received the individual name InterCHARM only 4 years later (in 2002). Since then, annually attending the event has been put forward by representatives of the most diverse areas of the beauty industry:
- cosmetologists and makeup artists;
- perfumers;
- trichologists and dermatologists;
- hairdressers and stylists;
- nail art masters;
- owners of beauty salons.
It is worth noting that the organizers annually delight guests with interesting news, successful start-ups, innovative equipment for salon treatments, as well as a variety of competitions that professionals from all over the world are eager to take part in.
In Russia, Intersharm is traditionally hosted by Moscow and in 2020 the exhibition will be held in the spacious halls of Crocus Expo, where the exhibition moved from Expocenter in 2006.
Dates
Traditionally, the InterCHARM exhibition is held in the capital twice a year. The nearest dates that Moscow officially announced are:
- fall 2019 years (October 23-26);
- spring 2020 years (April 23-25).
Main directions
The Intersharm exposition in the fall of 2019 and spring of 2020 will cover the following areas:
- cosmetology and aesthetic medicine;
- the interior of clinics, beauty salons and spa centers;
- beauty services;
- business services in the field of beauty industry;
- cosmetics (classic and natural);
- professional make-up;
- hairdressing art;
- manicure;
- products for specialists.
As of September 2019, among the participants of the Intersharm exhibition (spring 2020), 166 new exhibitors have already been announced, who are ready to demonstrate the most advanced technologies at their booths, allowing to bring the scope of beauty services to a radically new level.
Program (Fall 2019)
As part of the Intersharm Fall 2019 exhibition, which will be held in Moscow in October (for dates, see above), many interesting, fascinating and informative events are planned:
- congress for cosmetologists;
- non-stop workshops at company stands;
- summit of retailers;
- XIV All-Russian Conference of Beauty Salons;
- IV Congress of podologists;
- Epilation Conference Epilarium;
- STEM Congress on pigmentation;
- School of nail service;
- Conference "Beauty Franchise";
- Forum on the issue of creating a beauty brand;
- Shows and shows.
Program (spring 2020)
Within the framework of the Intersharm Spring 2020 exhibition (dates indicated above), Moscow guests will be able to attend such events:
- The widest range of workshops;
- II Congress on Cosmetology and Aesthetic Medicine;
- Conference for heads of beauty salons;
- XXII International Congress on Applied Aesthetics;
- Sofia Rozhnovskaya's master class dedicated to promoting business on Instagramm;
- XVIII Conference "Management of Beauty Salons";
- Educational course "SPA-cosmetology";
- Shows and shows.
You can learn more about when the event that interests you can be found by visiting the official website of the 2020 exhibition pro.intercharm.ru.
How to get?
You can become a participant in the exhibition by contacting the project managers, or by booking a booth through a convenient online registration form for participants.
Those wishing to take part as a guest can purchase a ticket in advance by visiting the official website of the InterCHARM 2019 exhibition (fall) or InterCHARM 2020 (spring). Please note that there are different tickets (they may differ not only in price but also in the program of events). When purchasing a ticket, you will definitely be interested in what events planned within the Intersharm are already included in the price, and for which you will need to pay extra.
It is also worthwhile to book a place in advance in a hotel located near the Crocus Expo, because the exhibition lasts several days. The cost of rooms starts from 2000 rubles per day and depends on the location of the hotel and the level of comfort provided.
In anticipation of new experiences and exciting meetings, we offer to see how the InterCHARM 2018 events (spring) were held in Moscow:
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